How to become a trade show exhibitor on a budget. One of the most fundamental aspects of a custom trade show display is budget. It is the decision of every exhibitor to decide the specific amount of money that they want to invest in the booth. But it is very hard to keep all the expenses below the budget.


It is therefore very imperative to look for cost-conscious opportunities particularly if you are operating on a tight budget. Here are some of the tips from Smash Hit Displays that you can use to save costs.

Do Your Planning Early

When you plan quite early, you will have greater chances of getting discounts and even assortment of other benefits. Early bird exhibitor registration presents many discounts, and you can be lucky to have the most cost-efficient methods of shipping and ensure that your goods get to the event in good time. This is one of the ways you can use to save costs without compromising on the quality of your custom trade show display.

Think of Refurbishing Your Old Booth

It is a very frugal affair to purchase a new trade show booth for every trade show that you attend. Upcycling your old booth is one of the ways you can use to save money. Think of reusing your existing tarpaulins, flyers and other graphic materials to avoid spending more dollars on purchasing new ones. For a first time exhibitor, you can then think about purchasing a used booth from an exhibitor who does not use it or just rent one. It is also possible to purchase used booths on online resale and have it refurbished to give it a new look based on your theme for the show.

Buy Marketing Materials in Bulk

You can save your per unit cost when you opt to purchase marketing items such as brochures, promotional pamphlets, and giveaways in bulk. The good thing about buying in bulk is that you will have the items at a wholesale rate and you will end up saving a lot of money that you can use elsewhere. For more tips on how to promote your brand, check out our blog.

Lower the Number of Booth Workers

Another way of saving during your custom trade show even is to limit the number of booth staff that moves around with you. Only fly around with those who play very critical roles at the show. Taking too many staff with you would only translate to additional expenses on transportation as well as the hotel bookings.

These are some of the tips you can use to ensure that you have a cost effective custom trade show display. Get in touch with Smash Hit Displays to learn more.