So you have scheduled your calendar with all sorts of cool trade shows but you do not have the right booth display. What should your next step be? At Smash Hit Displays, we are ready to help you find just what you need and can create a trade show display that will be the envy of your neighbors in the convention center or exhibition hall.

A truss display is one of the most eye-catching booth designs and may be the right choice for your upcoming trade show season.

Making the Right Display Choice

Here are three very basic guidelines to following when choosing a display:

1. Budget

Determine your marketing budget, including travel sand shipping expenses. Any purchases for your company should fall within your budget, including booth displays. It is good to realize that a high quality display as an investment with probable returns, but do not overshoot your marketing budget so much that you will find yourself in debt. Select a style that provides the right amount of presence but that will not break the bank.

2. Audience

Discover what demographic you will be advertising to and design the booth display accordingly. Who your audience is, is just as important as the product or service you are advertising. For the younger generations, a more complicated and showy booth setup is great for getting the initial hook into potential clients so that your booth staff can set the line, so to speak.

3. Size

Know how big a booth space you will be reserving make sure it is consistent for all upcoming trade shows. You do not need the largest booth space to make a splash at the trade show, but you do need to fill the space wisely. One of the major benefits of truss displays is that they add height, which often makes these booths stand out in crowded trade shows.

There are plenty other considerations that will help you design and purchase the best display components, but by starting with these three, you can narrow down the choices substantially.

Professional Advice and Outstanding Products

The truss system we employ at Smash Hit Displays is easy to use and provides a unique presence that other booths around you may be lacking. Do not hesitate to contact us with queries by calling 1-877-215-5355. We are committed to helping you create the trade show displays that will assist you as you and your team endeavors to make connections, find new leads, and showcase your company. No matter how large or small your business, you can benefit from one of our professionally designed displays.